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ON | Life in Motion

McCain | The Makers

Depop___Women_In_Tech (1)

BREWDOG - WISER CASE STUDY

Marshall Wace | Early Careers

L'Oreal – ET Case Study

Meg Poulelis

Wiser are on the front line of what the future of work looks like. Their team is extremely detail oriented, and work hard to make my life happier and our business stronger. They’re the guardians of our employer brand, and we truly would not be where we are today 
without them.

Sally Chacatte

Wiser, in our first year with them, helped Knight Frank achieve a shift in our approach to talent that our entire industry has been trying and failing to do for almost 15 years.

Rich Gordon

Wiser presented one concept for this video, which we bought straight away. Wiser got it right from the beginning. Seeing it all come together from ideation a couple of months ago, all the way to this is brilliant.

Wiser___Showreel (2)

Evolve your reputation with our bespoke employer branding strategy. Establish a winning brand, recruitment marketing strategy and leading employee experience.

Wiser | Employer Branding

We usually start with an EVP (Employee Value Proposition). Our research team dives deep into how your current people feel about work, and how your brand is showing up in the market for talent. Our creative teams use these talent insights to build stunning employer brand assets and recruitment marketing campaigns to captivate a fresh new audience of talent.

Diving into the nitty gritty, we believe building a world-class employer brand means nailing three things:

Everything we do starts with research

Building a reputation as an incredible employer starts with understanding your current position and the market you’re playing in. Through internal and external research, we get to the crux of what makes talent tick at your business. Our employer brand researchers and strategists build compelling EVPs and track their effectiveness over time using Wisdom, our bespoke employer brand measurement tool. Our creatives develop detailed and beautiful brand guidelines to bring your employer brand narrative to life.

What people think about you as an employer.

Crafting your **Employer Brand**

After deeply understanding what it is that makes your company great, and why people would join, we activate your employer brand in the external market. Armed with your talent personas and recruitment goals, our attraction team launches thumb-stopping campaigns that get the best talent banging on the door for a role, and with a drive 
to impress.

The secret sauce to a world-class attraction strategy is outstanding creative crafted by our employer brand experts at Wiser HQ. We rarely work with freelancers – 95% of Wiser are permanent, in-house specialists that care about building brands, with skills in social media, design, film production and careers website design and development.&nbsp;

Our approach makes sure your brand stands out in a busy market so the right talent will find and choose you over your competitors.

How you attract talent into your company.

Talent **Attraction**

The final piece of the puzzle. Creating a shiny new brand means little if it doesn't match the candidate experience once bums finally land on seats. If the expectation of working at a company set in the employer brand doesn't match the reality, people will leave. And attrition ain't cheap.

With that in mind, our teams help our partners to level up their cultures, define and live by their values, communicate more authentically to their employees, and ensure every moment of the employee journey from onboarding to a good goodbye feels magical.

The reality for people once they join.

Employee **Experience**

Employer Branding

(Wiser, noun)

Simply put: Your employer brand is your pitch for people's time – answering both "what's in it for me?" for future talent, and "why should I stay" for your current employees.

Employer Branding

It's now clear that a shiny consumer brand is no longer enough to engage and attract the best talent to apply. Your employer brand is critical to a successful talent acquisition and retention strategy – and that’s where Wiser comes in.

Everything we do starts with research

Here’s some we made earlier