Close up of one woman, with 2 people out of focus behind her. She's smiling during a meeting, it's a side profile photo. She's blonde, wearing lots of necklaces and earrings

Guides

Employer Branding

2025 recruitment marketing benchmarks - see how you compare and boost your results

2 mins  |  23.01.2025

by  Kirsty Robertson

Brand Manager

Want to know where your recruitment marketing stands?

Our 2025 Recruitment marketing benchmarks are here, packed with insights to show how your social media, campaigns, and advocacy stack up against the industry. Whether you're refining your strategy, boosting results, or just seeing how you compare, these benchmarks are your go-to guide.

Start the year strong with data-backed insights to stay ahead in the talent game.

4 tables of recruitment marketing benchmarks

Want to stay ahead of the competition and keep your knowledge sharp? 

Join Wise Words, our WhatsApp community, for exclusive weekly videos from industry experts. Gain fresh insights, actionable tips, and the inside track on the latest trends — all delivered straight to your phone. Don’t miss out on the wisdom you need to stay at the top of your game.

Get started with Wiser

RELATED BLOGS

Man in light blue shirt with lapel mic, seated on tiered wooden steps, recording video content for a recruitment marketing campaign.

How pilot campaigns simplify global hiring strategies

3 mins

Wiser Expert
Read
Head of People and COO delivering a talk. Both blonde white women. Both wearing black tops, one wears a grey skirt and the other red trousers

Why your employer brand didn’t resonate (and what to do about it)

4 mins

Read
Blonde woman in black wrap blazer smiles confidently against a dark mural, representing Wiser employee advocacy and personal authenticity.

The brand that’s powering the future of employer branding through EGC and advocacy

4 mins

Wiser Expert
Read